"I feel like I’ve tried just about everything to build my email list. I did free events and downloads (meditations, workbooks, journal prompts, moon rituals - you name it). I tried low-cost offers and Facebook ads… but one thing was miles ahead in terms of conversion…

QUIZZES

Humans have a wild desire to know more about themselves. We're always looking to outside tools: Enneagram, Myers Briggs, astrology, numerology, anything to give us a little more insight into how we tick. Oftentimes, I believe we're looking for evidence (or permission) that who we are is okay.

I'm a chronic over-giver and love creating high-value documents, so I was able to blend both the self-inquiry that the quiz held with the juicy application that answers, "So now what?" after they get their results. I've honestly not seen anything convert quite like it."