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Podia demo - A look behind the curtain at our all-in-one platform for creators


Welcome and thank you for taking the time to check out Podia, an all-in-one platform that replaces five or more tools creators use to sell and market their work. I’m Ben Toalson, and today I’m excited to pull back the curtain and show you everything Podia has to offer.

I’ll begin by introducing you to the amazing tools that make it easy to sell your work. And please hold your applause until the end of the show.

First up is online courses.

With Podia, you can share your knowledge and expertise your way with videos, links, PDFs, quizzes, and more.

Let’s put a spotlight on everything you can do with courses.

You can set it up as a stand-alone course your students can purchase and take at their own pace, a drip course so you have more control over the student’s learning experience, or a cohort-based course with a start date so students can go through the material at the same time. You can pre-launch or pre-sell your course, and you can bundle your course with other digital products.

Setting up an online course is easy. From your dashboard, click “Create” and select “Product”. In the popup, add your title, select “Online course”, and click “Create product”. In the “Content” tab, you can add sections, upload files, create quizzes, and more. 

In the “Settings” tab, you can categorize your course, set a start date, open and close enrollment, and in the “Pricing tab”, you can set your pricing, offer payment options, and add upsells to other products. Once you’re ready to launch, just click the “Draft” dropdown and click “Published”.

Next is digital downloads.

If you can download it, you can sell it. At Podia, you can sell eBooks in PDF or Epub format, templates and presets like photoshop files or LUTs, Music as mp3 or WAV files, and much, much more. You can even offer a digital download as a free lead magnet for your email list.

To create a digital download from your Podia dashboard, click “Create” and select “Product”. In the popup, give your digital download a title, select “Digital download”, and click “Create product”.

In the “Files” tab, you can create sections and drag and drop your files.

The “Details” tab allows you to add categories and manage integrations.

Under “Pricing”, you can select whether you’d like to offer your download for free, charge a one-time payment, or set up monthly payments.

And the “Availability” tab lets you manage access and visibility and the option to set a future date.

When your product is ready to sell, click the “Publish” dropdown and select “Publish”.

Now, let’s talk about community.

Community raises the value of your platform by creating opportunities for interaction and discussion between members who share enthusiasm about your products and content.

With Community, members can purchase your products, consume your content, and post and join discussions all in the same place. Community allows you to create a variety of topics and posts that your members can follow, comment on, and even post in themselves based on the level of access you allow.

With Community, you can build a community around yourself and your work, create opportunities for interactions and discussion, and bring your work and your audience together in the same platform.

Next, coaching.

Coaching is available on our Shaker and Earthquaker plans and integrates scheduling apps like Calendly and SavvyCal right into your Podia site, making it easy for your customers to pay for and schedule one-on-one sessions with you either as a stand-alone product or as a part of an online course.

Let me show you how to set it up. From your dashboard, click “Create” and then click “Product”. Now give your coaching product a name, select “Coaching session”, and click “Create product”.

In the “Session” section, you can either paste a link to your Calendly, SavvyCal, Acuity, or YouCanBookMe calendar, or you can select “Custom calendar link” and paste a link to your custom calendar page.

Below that, you can provide instructions for your customers.

In the “Details” tab, you can edit your product name and categories.

In the “Pricing” tab, you can set your price and add upsells.

And in the “Availability” tab, you can manage your product’s status, access, and visibility, and set a start date for when your product will be available.

If everything looks good and you’re ready to start selling your coaching product, click the “Publish” dropdown and select “Publish”.

It works similarly for your online course.

In your online course editor, there is now a coaching block. When you add a coaching block, you’ll be taken to a page where you can title your coaching session, link your calendar, and provide instructions for your student.

And finally, we’ve got webinars.

Podia makes it easy to charge for access to your webinars and livestreams. Simply connect your YouTube Live account or your Zoom account if you’ve got the Shaker or Earthquaker plan. Your audience will be able to register, purchase, and attend your webinar all through your Podia site. You can even earn passive income by selling webinar replays.

To set up a webinar from your dashboard, start by clicking “Create” and select “Product”. Give your webinar a name, select “Webinar”, and click “Create product”.

On the “Video” tab, you can paste a link to your YouTube live stream, integrate your Zoom account and select scheduled streams, set your timing, provide instructions, add a replay video, and manage reminders.

You can edit the details, pricing, and availability the same way you can for your other digital products. Once you’re ready to schedule your webinar, click the “Publish” dropdown and select “Publish”.

And what if you’re already hosting your customers and digital products on another platform? For creators who sign up for an annual plan, we’ll happily migrate your content and customers absolutely free.

Just having the ability to sell and manage your digital product makes Podia a great place to host your business, but there’s more!

We also offer powerful tools to help you market your work, so let’s skip the intermission while I briefly walk you through each of these tools. These first few are available on all Podia plans.

First up, email marketing.

Email marketing with Podia gives you a complete toolkit for building, growing, and selling to your email list. Build your list by adding signup forms anywhere on your Podia site or embedding a signup form on your own site. Send or schedule an email broadcast to go out to your email list, to customers of specific products, or both. Create an automated email drip campaign to move your subscribers down the funnel toward paid products, and get real-time analytics of opens, clicks, and complete revenue metrics for every email you send.

Next, let’s talk about messaging.

This one is a show stopper. A scene stealer.

Messaging is an amazing tool that helps you engage leads, boost sales, and build customer relationships right from your Podia dashboard. It’s a built-in messaging system that lets you chat with your customers in real time. Visitors can become customers while chatting directly with you on your site. Customers can get live support and answers to their questions. You can set up notifications so you’ll know any time a customer is trying to reach you. And if you’re off the clock, set your status to “Away” and have peace of mind knowing chat messages will be saved so you can respond to them later when you return. This is gonna be a tough act to follow.

Now, let’s talk about your custom website.

With Podia, you can build a beautiful, modern, search optimized, and mobile-friendly website for your brand, no coding required. In fact, Podia’s site editor is so easy to use, you can create a stunning site with no design expertise whatsoever.

You can create a homepage to feature your amazing work, sales pages to feature each of your products, a newsletter signup page, and custom pages to build any kind of page you can imagine.

Our powerful editor gives you a live preview of all changes and makes it easy to customize each page with images, videos, layouts, color selections, and a wide variety of fonts so you can match the look of your site perfectly with your brand.

Your site will automatically be set up with a Podia subdomain, but you can also use a domain you’ve already purchased.

Additional tools

Finally, on the Shaker and Earthquaker plans, you have access to Affiliate marketing which makes it easy to set and manage commissions, and allows you to turn your biggest fans into sales reps. You also have access to embeddable product cards, buttons, and links that you can add to your personal website and conduct your customer’s transaction right from the page.

And if you’re a customer with a thriving business that’s ready to scale, our Earthquaker plan gives you access to a suite of advanced features, including five team member seats, a dedicated account manager, an onboarding call, and a monthly community call with other Earthquaker creators.

You get all of this with zero transaction fees and unlimited everything. That means you get to keep more of what you make with no limits on content, students, or earnings. Sell as much as you want to as many people as you can.

If all of that wasn’t enough, Podia offers a wealth of free resources, including blog articles, videos, guides, and tools to help you succeed.

And best of all, as a Podia creator, you have access to world-class seven-days-a-week customer support to answer your questions and help keep your business running smoothly. Our support team loves creators and is eager to make your experience at Podia the best ever. That deserves a standing ovation.

And that’s our show, folks! Now it’s time for you to take the stage.

If you’re a creator who is looking for an easy-to-use platform to sell your digital products, powerful marketing tools, a support team dedicated to your success, all with zero transaction fees and unlimited everything, then try Podia today.

Sign up for a 14-day free trial at You’ll get access to all of our amazing features, and you can start building your audience and selling right away. Let us help you make a living selling products and building a community around what you love. Sign up today.

If you have any questions, reach out to us via live chat or email so we can help you get started.

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About the author

Ben is a video content marketer for Podia, an all-in-one platform where online courses, digital downloads, and membership websites – alongside their creators – thrive.