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What is a website builder? (Definitions and examples)

Learn what a website builder is, what website builder features to look for, and examples of websites built with Podia’s site builder.

What is a website builder?

A website builder is a tool that lets users create and design their own website without having to write code or hire a web developer. It typically includes a user-friendly interface, drag-and-drop elements, templates, and other features that make it easy for users to create a professional-looking website. Some website builders have built-in ecommerce tools that let users sell products and services directly from their sites.

You don’t need to know how to code, have an eye for design, or hire outside help to create a beautiful website. Website builders make assembling your site easy and fast.

Website builder features

When choosing a website builder, keep an eye out for these features:

  • Easy to use, even if you're not tech-savvy

  • Customization options so your website can match your brand and style

  • Pre-designed templates

  • Responsive design so your website looks good on any device

  • Integrated ecommerce features if you plan to sell products or services on your website

  • Support and resources, like tutorials, guides, and FAQs

  • Integrations with other tools and services you use, like email marketing, payment processors, and analytics

  • The option to use a custom domain

Examples of sites built with Podia's website builder

The Creative Bodega

Em Connors is the founder of The Creative Bodega , where she helps entrepreneurs use Canva and content batching to teach their passions, connect with their followers, and make more sales.

When Em released her first online course , she used WordPress and a course plugin. On the first day of class, none of her students could log in due to a technical issue, and the plugin company wasn't responding to Em's help requests.

Frantically searching for an alternative, Em found Podia. Now, she uses Podia to host her courses, digital downloads , and online coaching services — all available on her website, which she built with Podia's site builder.

Not having to worry about technical issues frees Em up to create more valuable content and products for her audience.

Read more about Em's creator journey, including her tried-and-tested product launch strategy.


Joseph D’Amico is a music director, classical pianist, and the founder of Flex Lessons , an online piano studio offering flexible lessons for working professionals to become classically trained on their own terms.

Every creator business needs a home, and Joseph houses his work on Podia. He chose Podia because it's an affordable all-in-one platform for building his website, selling his on-demand courses and live lessons, and hosting his community.

"Podia makes website building so fun. I feel like I could set up a site in an afternoon, and it would look great," Joseph says. And there’s something to be said for how pretty it is. It’s the best-looking one by far."

Learn how Joseph built an innovative online piano membership and community with Podia.

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